Our core principles are long-term overarching guidelines of how to help players and not hurt them.
Make the Player’s Life Better. Leave the player meaningfully satisfied.
Games should be meaningful in some way, leaving the player with the satisfaction of completed a challenge, or relaxation.
Do Not Enable Video Game Addiction
Promote Life Balance
Stay abreast of and contribute to public understanding of video game ethics
Games Should be Uplifting
Promote Character Development
Games are an opportunity to foster growth in many areas: hand-eye coordination, strategic thinking, persistence, skill mastery, and potentially even things such as social skills, leadership, teamwork, and conflict resolution. Games that heavily promote positive character traits